Recruiting for niche roles like technical sales or engineering positions has become more challenging each year. Job advertisements that once reliably attracted quality candidates have become less effective due to the rise of AI created CVs and the ease of ‘quick apply’ tools, which have flooded job adverts with unsuitable applications.
For specialised positions requiring specific skill sets, relying solely on job ads can waste valuable time, money and resources. Here’s why job adverts aren’t enough to find industry-leading professionals for your business.
Job Adverts No Longer Deliver the Right Results
Traditionally job advertisements used to be the primary method for hiring. However, this approach has become far less effective for specialist areas such as technical sales and engineering.
Challenges with Job Adverts:
- Application Overload: Online job boards encourage mass applications, allowing candidates to apply with just a few clicks, often without fully understanding or even reviewing the job requirements.
- Generalist Audience: Most job boards cater to a wide range of professions, making them less effective for niche technical roles requiring specific skills.
- Missing High-Performers: Many of the best candidates are not actively searching for jobs. They are already employed and succeeding in their current roles, meaning job adverts are only being seen by those who are actively in the market.
The Burden of Sorting Through Irrelevant CVs
While posting a job advert seems straightforward, it often results in an overwhelming number of irrelevant applications, consuming valuable time and effort in the screening process.
CV Overload Realities:
- Unqualified Applicants: The introduction of ‘quick apply’ tools by most job boards allowing candidates to bulk apply to a volume of roles has had a major negative impact on the actual suitability of applications.
- Time-Consuming Screening: Employers can spend significant time reviewing these CVs, taking their attention away from other critical business tasks.
- Missed Opportunities: In the flood of irrelevant CVs, any suitable candidates can often be overlooked, causing businesses to miss out on industry talent.
Why Headhunting Is the Solution
For highly specialised roles, headhunting offers a more precise and effective recruitment strategy. It involves proactively identifying and engaging with candidates who possess the exact skills and experience needed.
Benefits of Headhunting include
- Access to Hidden Talent: Many skilled professionals aren’t actively looking for jobs but could be open to new opportunities if approached in the right manner.
- Tailored Outreach: Identifying specific individuals who would add value to the business, allows you to align openings with their specific skills and wants increasing the likelihood of engagement.
Partnering with Mase Consulting
At Mase Consulting, we specialise in technical sales and engineering recruitment, offering proactive hiring solutions that go beyond job adverts. Here’s why we stand out:
- Industry Expertise: We understand the complexities of technical sales and engineering roles. Our team speaks your language and are able to distinguish and engage high-performers.
- Proactive Recruitment: We don’t wait for applications. We actively seek exceptional talent through targeted headhunting, professional networks, and industry referrals.
- Data-Driven Decision Making: Our process includes comprehensive candidate behavioural assessments, ensuring decisions are backed by data, rather than just gut instincts.
- Quality Over Quantity: You won’t receive a volume of irrelevant CVs. Every candidate we present has been thoroughly assessed to ensure they meet your specific requirements.
- Market Insights: We provide valuable market intelligence, and salary benchmarking reports, helping you stay competitive in attracting and retaining high-performing professionals.
- Long-Term Relationships: We build lasting partnerships by understanding your business, goals, and culture, helping you create a team that drives success.
Conclusion
By embracing a data-driven, customised approach, HR professionals and employers can mitigate risk, optimise performance, and unlock the full potential of their team. Don’t leave your recruitment process to chance.
Relying solely on job adverts can lead to application overload, irrelevant CVs, and missing out on high-performers. By partnering with specialists like ourselves, you gain access to industry expertise, proactive recruitment process, and data-driven insights to ensure you find the right talent efficiently and effectively.
If you have a challenging requirement that needs some external support, we would love to demonstrate our capabilities. Our team of technical recruiters can discuss your recruitment challenges and tailor a plan around your hiring goals.
If you would like to speak to a member of our team, you can give us a call on 0161 870 5000 or book a call at a time that suits you here.
